Custom Catalog and Pricing

The most important capability for any B2B business is to provide custom catalog & pricing at the customer level. The platform provides the capability to configure a custom catalog for each customer based on their contracts. Similar concept applies to custom pricing as well where in the pricing conditions are negotiated and setup accordingly.

The simple thing about the platform is that you dont have to make any explicit calls to fetch the customer specific catalog. Whenever a B2b customer logins to the website, the system will automatically pick up the catalog based on the configuration and display the products accordingly. Same goes for pricing as well, the customers will automatically see the prices specific to their contracts once they login and no special API calls are required to fetch the pricing.